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Data guaranteed for sales

Pitchcraft: Turning emails into revenue machines

Written by
Alex William

Alex Williams, Data expert at Dataji.co, stands out as a trusted expert in B2B data. Known for bringing clarity to data-driven prospecting, Alex is dedicated to connecting businesses with the right information at the right time. As an industry leader, his practical guidance helps businesses reach prospects with precision and relevance. Regularly sharing insights on B2B networks and engaging on X (formerly Twitter), Alex is always active in the conversation, offering practical advice and actionable methods for data-driven outreach. Find him on the Dataji.co blog, where his expertise consistently provides fresh value.

Introduction

We all get them — those bland, one-size-fits-none marketing emails, or even worse just our name at the top (as though we should be impressed). Inbox management these days is like a game of whack-a-mole. But what if your emails could read the room (or rather, the recipient)? What if they felt personal, timely, and… actually useful?

Enter Pitchcraft — DataJi’s secret sauce for hyper-personalized email marketing.

So, what is Pitchcraft?

Pitchcraft is an AI-powered (actual hard-core AI not a pretend reference to some algorithm or other) email personalization engine that uses real-time information and behavioral signals to send incredibly personalized messages to the right person. Instead of blasting a generic email to a thousand people, Pitchcraft crafts 1,000 individual emails entirely written to each recipient’s profile, behavior, and context.

Think of it as the difference between yelling into a crowd and having 1,000 one-on-one conversations.

Why does personalization matter?

Because people ignore boring. They tune out anything that doesn’t feel like it was meant just for them. Personalized emails can lead to:

  • 29% higher open rates
  • 41% higher click-through rates
  • 6x higher transaction rates

Numbers like that aren’t just marketing fluff — they’re measurable business outcomes.

Behind the curtain: How Pitchcraft works

Pitchcraft combines data about the company and person that you are selling to — and takes it a step further. It taps into contextual data about both the company and the individual, such as:

  • Industry trends and challenges the company is facing
  • The interests and focus of the company related to your products, services, events…
  • The role and responsibilities of the recipient
  • Known business goals and gaps where your product, service, event, fits in

It then applies leading-edge AI to:

  • Generate custom content
  • Insert hyper-personalized recommendations
  • Adjust tone and message flow based on the customer

It’s like having a team of elite copywriters and data analysts in your inbox. Only 100X faster. And no washroom breaks.

Real-world magic

A SaaS company used Pitchcraft to target dormant users. Instead of a standard “We miss you!” email, they received personalized reactivation messages. The result? A 5x increase in reactivations. There are many success stories.

Ready to craft your pitch?

Feeling a sense of FOMO? You should, really. Contact us for a free, no obligation trial of our magical Pitchcraft.

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Covent Garden,
London, WC2H 9JQ

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    Written by
    Alex William

    Alex Williams, Data expert at Dataji.co, stands out as a trusted expert in B2B data. Known for bringing clarity to data-driven prospecting, Alex is dedicated to connecting businesses with the right information at the right time. As an industry leader, his practical guidance helps businesses reach prospects with precision and relevance. Regularly sharing insights on B2B networks and engaging on X (formerly Twitter), Alex is always active in the conversation, offering practical advice and actionable methods for data-driven outreach. Find him on the Dataji.co blog, where his expertise consistently provides fresh value.